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Available for acquisition is a best-of-breed all-in-one camera app that has been, and continues to be, on the forefront of iPhone camera app innovation. Over the 15 years of its existence, the app has scored high accolades from Apple, photography publications and its advanced professional, DIY business, and ambitious hobbyist photographer customers.
These customers increasingly accept the need to pay for products that deliver true value, including by means of subscription. As technology innovation-focused developers, the founder believes they have not been able to extract the value from the products that is commensurate with the value they deliver to their customers.
They also believe that with the app in the hands of a marketing-savvy acquirer the proceeds will substantially scale up, especially when further moving to a subscription-based revenue model (based on the seller’s tests).
For those acquirers for who could benefit from their customers taking higher quality photos and videos, the app could also become a valuable asset for the acquirers’ own product portfolios and strategically boost their market penetration, product development, and diversification strategies.
o 4.7 Stars with 38,000+ Ratings
o 33K active subscriptions
o 138K MAU
o Multiple Apple Awards
o Featured in multiple magazines and media outlets
o Beloved app renowned for its comprehensive suite of advanced photo features
o Designed by photographers for photographers, this app is the Swiss army knife for the iPhone camera
o History of ahead-of-the-curve camera app innovations
o Scalable and modular technology
o Strategic opportunities in different segments of the imaging market
o Untapped monetization opportunities
o Larger acquirer ROI opportunities
o 40% YOY growth
o Revenue growth has been driven primarily by organic downloads through improved ASO and optimized Apple Search Ads campaigns
The company owners are willing to offer a training period and will work with a new owner to ensure a smooth transition. This is flexible depending on your needs. The team is willing to consider working with a new owner if desired.
Founder created the products and has been running the business for 15 years. They have a technical background and understand the photo market deeply but they are not great at marketing. They believe a new owner can take the app to new levels with a business focus and with better marketing.
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